PRIVACY POLICY


Demi Strength Pilates Inc.

Last Updated: February 3, 2026

This Privacy Policy describes the policies and practices of Demi Strength Pilates Inc., an Ontario, Canada corporation, including its on-demand digital fitness platform branded as “Demi On Demand” (a business name and/or division of Demi Strength Pilates Inc.) (collectively, “Demi Strength Pilates,” “Demi On Demand,” “Company,” “we,” “us,” or “our”) regarding the collection, use, storage, and disclosure of information about you in connection with your access to and use of our websites, mobile applications, on-demand video content, subscriptions, digital services, communications, and related offerings (collectively, the “Service”).

By accessing or using the Service, you acknowledge that you have read, understood, and agree to this Privacy Policy. If you do not agree, you must not use the Service.

Information We Collect

We collect personal information that you voluntarily provide when you create an account, purchase a subscription, book classes, communicate with us, or otherwise use the Service. This may include your name, email address, billing address, phone number, payment information, account credentials, and subscription details.

We also automatically collect information about your device and usage of the Service, including IP address, browser type, operating system, device identifiers, general location, pages viewed, content accessed, viewing behavior, and interaction data. This information helps us operate, secure, and improve the Service.

We do not intentionally collect medical or health information. Any health-related information you voluntarily provide is provided at your own discretion and risk.

How We Use Information

We use your information to operate and deliver the Service, process payments and subscriptions, provide customer support, communicate service-related updates, improve functionality, and develop new offerings.

We also use information as reasonably necessary to enforce our Terms & Conditions, Waiver & Liability Agreement, and payment policies; to investigate misuse or fraud; to respond to disputes or chargebacks; and to protect the legal rights, safety, and property of Demi Strength Pilates Inc., Demi On Demand, and their officers, directors, employees, contractors, instructors, affiliates, and founder, including Demi Lykos.

Where permitted by law and with your consent where required, we may send marketing or promotional communications. You may opt out at any time.

How We Share Information

We do not sell your personal information.

We may share information with trusted service providers that support our operations, including payment processors, subscription platforms, analytics providers, hosting services, and customer support tools. These providers are contractually required to use information only for services provided to us.

We may disclose information if required by law, legal process, or governmental request, or if we believe disclosure is necessary to protect our rights, users, or the public.

In the event of a merger, acquisition, reorganization, asset sale, or similar transaction, personal information may be transferred as part of that transaction.

Cookies and Tracking Technologies

We use cookies and similar technologies to maintain sessions, recognize users, analyze usage, and improve performance. You may manage cookies through your browser settings; however, disabling cookies may affect functionality.

Children’s Privacy

The Service is not intended for individuals under the age of 16. We do not knowingly collect personal information from children.

Data Security

We implement reasonable administrative, technical, and physical safeguards to protect personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Third-Party Websites

The Service may contain links to third-party websites or platforms. We are not responsible for the privacy practices or content of those third parties.

Updates to This Policy

We may update this Privacy Policy from time to time. Continued use of the Service after updates constitutes acceptance of the revised policy.

Contact Us

Demi Strength Pilates Inc.
Ontario, Canada
info@demistrengthpilates.com